# Prof. Dr. Mursalim, SE., M.Si.

URL kanonis: https://discover.unhas.ac.id/researchers/mursalim-se
Afiliasi: Faculty of Economics and Business, Universitas Hasanuddin

## Identifier
- ORCID: https://orcid.org/0000-0003-4211-5546
- Scopus Author ID: 57202267173

## Metrik Kinerja
- h-index: 7
- h5-index: 4
- Total citations: 142
- Total publications: 35

## Publikasi Paling Banyak Dikutip
1. Financial literacy and competitive advantage: SME strategy in reducing business risk (2019) · Espacios — 18 citations
2. The relationship between financial literacy, rational financing decision, and financial performance: An empirical study of small and medium enterprises in makassar (2020) · Jurnal Pengurusan — 18 citations · https://doi.org/10.17576/pengurusan-2020-59-09
3. Extra-role behavior improvement model: Organizational learning culture, organizational trust, and organizational justice approach (2020) · International Journal of Engineering Business Management — 15 citations · https://doi.org/10.1177/1847979020963774
4. Investigating the impact of corporate governance and investment decisions on financial performance and firm value in insurance and banking sectors (2024) · Insurance Markets and Companies — 13 citations · https://doi.org/10.21511/ins.15(2).2024.11
5. Strategy of development on core competencies in improving competitiveness of cocoa in Mamuju Regency, West Sulawesi Province (2018) · Academy of Strategic Management Journal — 8 citations
6. Predicting the Financial Behavior of the Religious Organization Board in Indonesia (2020) · Journal of Asian Finance Economics and Business — 8 citations · https://doi.org/10.13106/JAFEB.2020.VOL7.NO12.1159
7. NEXUS BETWEEN GREEN FINANCIAL MANAGEMENT AND SUSTAINABLE COMPETITIVE ADVANTAGE: EVIDENCE FROM INDONESIA (2024) · Problems and Perspectives in Management — 7 citations · https://doi.org/10.21511/ppm.22(4).2024.50
8. Green Financial Management and its Impact on Small Medium Enterprises (SMEs): An Empirical Study in Indonesia (2024) · Journal of Environmental Assessment Policy and Management — 5 citations · https://doi.org/10.1142/S1464333224500017
9. FINANCING DECISION, HUMAN CAPITAL INVESTMENT, AND ENTREPRENEURIAL PERFORMANCE: AN EMPIRICAL STUDY ON SME IN MAKASSAR (2021) · Academy of Strategic Management Journal — 5 citations
10. Moderation of Customer Mentoring and Relationship Management (CMRM) to the relationship between capital structure decision with SME financial performance in Makassar City (2019) · Iop Conference Series Earth and Environmental Science — 5 citations · https://doi.org/10.1088/1755-1315/235/1/012087

## Publikasi Terbaru
- Assessing the Impact of Mobile Technology on Fintech Enabled Payment Systems in Emerging Markets (2026) · International Journal of Interactive Mobile Technologies · https://discover.unhas.ac.id/publications/assessing-the-impact-of-mobile-technology-on-fintech-enabled-payment-systems-in
- Adaptive Latency-Aware Predictive Framework for Mobile Edge Systems Using Dynamic Feature Reduction and Intelligent Scheduling (2026) · International Journal of Interactive Mobile Technologies · https://discover.unhas.ac.id/publications/pub_scopus_105049699083
- Digital Disaster Crisis Management: Examining the Influence of Mobile Technology and Organizational Effectiveness on Disaster Governance (2026) · International Journal of Interactive Mobile Technologies · https://discover.unhas.ac.id/publications/pub_scopus_105043113764
- The Relationship Between DAR, Asset Growth, and DER on ROA in Indonesian CPO Companies with ROE Serving as an Intervening Variable (2026) · Daengku · https://discover.unhas.ac.id/publications/pub_scopus_105051998949
- Assessing Corporate Sustainability through an Islamic Ethical Responsibility Framework: Evidence from Multinational Food and Beverage Firms in Indonesia (2026) · Jurnal Ilmiah Mizani · https://discover.unhas.ac.id/publications/pub_scopus_105045542227
- Adoption of Mobile Learning: Education’s Use of App-Based Learning Management Systems & Ethical Implementation (2025) · International Journal of Interactive Mobile Technologies · https://discover.unhas.ac.id/publications/adoption-of-mobile-learning-educations-use-of-app-based-learning-management-syst
- Strategic positioning, relational marketing, and brand loyalty: The mediating role of brand image in Indonesia’s telecom sector (2025) · Innovative Marketing · https://discover.unhas.ac.id/publications/strategic-positioning-relational-marketing-and-brand-loyalty-the-mediating-role
- “Entrepreneurship in the Digital Era: Case Studies, Approaches, and Tools for Ecosystems, Business Models, and Technologies” (2025) · Journal of Enterprising Communities · https://discover.unhas.ac.id/publications/pub_scopus_105025462738
- The interaction model of the strategic environment and business resilience (Empirical study of small medium enterprise in Indonesia) (2025) · Quality Access to Success · https://discover.unhas.ac.id/publications/pub_scopus_105005894503
- Privacy-Preserving Cybersecurity in Cloud Computing Environments Using Artificial Intelligence-Based-Classification Model (2025) · International Journal of Interactive Mobile Technologies · https://discover.unhas.ac.id/publications/privacy-preserving-cybersecurity-in-cloud-computing-environments-using-artificia
- Towards Discursive Justice: An Integrative Foucault-Islam Framework for Critical Media Discourse Analysis in Justice Issues (2025) · Jurnal Ilmiah Al Syir Ah · https://discover.unhas.ac.id/publications/pub_scopus_105010028336
- Formulate an incentive model to involve communities’ industries in coastal waste management, Makassar, Indonesia (2024) · Journal of Infrastructure Policy and Development · https://discover.unhas.ac.id/publications/formulate-an-incentive-model-to-involve-communities-industries-in-coastal-waste
- Performance of public service employees in Makassar: Hard & soft analysis of human resource management approach (2024) · Journal of Infrastructure Policy and Development · https://discover.unhas.ac.id/publications/pub_scopus_85204383063
- The role of green intelligence in promoting destination social accountability and eco-friendly behavior of visitors: An empirical investigation of tourist site (2024) · Journal of Infrastructure Policy and Development · https://discover.unhas.ac.id/publications/the-role-of-green-intelligence-in-promoting-destination-social-accountability-an
- Investigating the impact of corporate governance and investment decisions on financial performance and firm value in insurance and banking sectors (2024) · Insurance Markets and Companies · https://discover.unhas.ac.id/publications/pub_scopus_85214374298

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