# Prof. Dr. Muhammad Hasyim, M.Si.

URL kanonis: https://discover.unhas.ac.id/researchers/muhammad-hasyim
Afiliasi: Faculty of Cultural Sciences, Universitas Hasanuddin

## Identifier
- Scopus Author ID: 58836450600

## Metrik Kinerja
- h-index: 11
- h5-index: 10
- Total citations: 475
- Total publications: 34

## Publikasi Paling Banyak Dikutip
1. Linguistic functions of emoji in social media communication (2019) · Opcion — 82 citations
2. Semiotic Multimodality Communication in The Age of New Media (2023) · Studies in Media and Communication — 49 citations · https://doi.org/10.11114/smc.v11i1.5865
3. The new Toraja destination: Adding value 'Toraja coffee' of the sustainable tourism development (2020) · Iop Conference Series Earth and Environmental Science — 49 citations · https://doi.org/10.1088/1755-1315/575/1/012072
4. Digital Literacy: The Right Solution to Overcome the Various Problems of Meaning and Communication on Social Media (2023) · Studies in Media and Communication — 46 citations · https://doi.org/10.11114/smc.v11i4.6003
5. DIGITAL LITERACY ON CURRENT ISSUES IN SOCIAL MEDIA: SOCIAL MEDIA AS A SOURCE OF INFORMATION (2023) · Journal of Theoretical and Applied Information Technology — 37 citations
6. The Digital Culture Literacy of Generation Z Netizens as Readers, Producers and Publishers of Text on Social Media (2023) · International Journal of Intelligent Systems and Applications in Engineering — 34 citations
7. Social Media Text Meaning: Cultural Information Consumption (2023) · Wseas Transactions on Information Science and Applications — 34 citations · https://doi.org/10.37394/23209.2023.20.25
8. Cultural Imagery of Tolaki Mekongga Community of Kolaka in Mowindahako Ritual (2024) · Theory and Practice in Language Studies — 26 citations · https://doi.org/10.17507/tpls.1403.17
9. Symbolic Meanings in the Mowindahako Ritual of the Tolaki Mekongga Kolaka Ethnic (2024) · Proceedings of SPIE the International Society for Optical Engineering — 18 citations · https://doi.org/10.1117/12.3030874
10. Blockchain Usages In Hospitality Management (2023) · 2023 3rd International Conference on Advance Computing and Innovative Technologies in Engineering Icacite 2023 — 12 citations · https://doi.org/10.1109/ICACITE57410.2023.10183291

## Publikasi Terbaru
- Language as a Gateway to Authentic Tourism: Leveraging Bugis-Makassar Expressions in South Sulawesi’s Tourism Industry (2026) · Theory and Practice in Language Studies · https://discover.unhas.ac.id/publications/language-as-a-gateway-to-authentic-tourism-leveraging-bugis-makassar-expressions
- Linguistic Units and Cultural Meanings in the Ritual Speech of Mowindahako Among the Tolaki Mekongga Ethnic Group (2026) · Journal of Language Teaching and Research · https://discover.unhas.ac.id/publications/linguistic-units-and-cultural-meanings-in-the-ritual-speech-of-mowindahako-among
- LOCAL WISDOM AND LEADERSHIP VALUES IN BUGIS GOVERNANCE: INSIGHTS INTO INDIGENOUS POLITICAL ETHICS IN SOUTH SULAWESI (2025) · Scientific Culture · https://discover.unhas.ac.id/publications/local-wisdom-and-leadership-values-in-bugis-governance-insights-into-indigenous
- The Values of Leadership in the Local Wisdom of the Bugis People (2025) · Wseas Transactions on Environment and Development · https://discover.unhas.ac.id/publications/the-values-of-leadership-in-the-local-wisdom-of-the-bugis-people
- The Impact of Machine Learning on Financial Forecasting and Market Trends (2025) · 2025 IEEE 5th International Conference on ICT in Business Industry and Government Ictbig 2025 · https://discover.unhas.ac.id/publications/the-impact-of-machine-learning-on-financial-forecasting-and-market-trends
- Netizens as Readers, Producers, and Publishers: Communication Ethics and Challenges in Social Media (2025) · International Journal of Advanced Computer Science and Applications · https://discover.unhas.ac.id/publications/netizens-as-readers-producers-and-publishers-communication-ethics-and-challenges
- Cultural Value in Mowindahako Ritual Speeches of Tolaki Mekongga Ethnic Group in Kolaka, Indonesia (2025) · Theory and Practice in Language Studies · https://discover.unhas.ac.id/publications/cultural-value-in-mowindahako-ritual-speeches-of-tolaki-mekongga-ethnic-group-in
- Cultural Identity and the To Lotang Belief System in Sajak Rindu: Lontara Cinta dari Sidenreng: A Literary Anthropology Perspective (2025) · Theory and Practice in Language Studies · https://discover.unhas.ac.id/publications/cultural-identity-and-the-to-lotang-belief-system-in-sajak-rindu-lontara-cinta-d
- Uncovering missing environmental narratives in the planning of nusantara, indonesia (2025) · Town and Regional Planning · https://discover.unhas.ac.id/publications/uncovering-missing-environmental-narratives-in-the-planning-of-nusantara-indones
- Cultural Imagery of Tolaki Mekongga Community of Kolaka in Mowindahako Ritual (2024) · Theory and Practice in Language Studies · https://discover.unhas.ac.id/publications/cultural-imagery-of-tolaki-mekongga-community-of-kolaka-in-mowindahako-ritual
- Symbolic Meanings in the Mowindahako Ritual of the Tolaki Mekongga Kolaka Ethnic (2024) · Proceedings of SPIE the International Society for Optical Engineering · https://discover.unhas.ac.id/publications/symbolic-meanings-in-the-mowindahako-ritual-of-the-tolaki-mekongga-kolaka-ethnic
- Semiotic Multimodality Communication in The Age of New Media (2023) · Studies in Media and Communication · https://discover.unhas.ac.id/publications/semiotic-multimodality-communication-in-the-age-of-new-media
- Human-Computer Interaction: Method of Translation Facebook Auto Translation in Translating Arabic–Indonesian on Al Jazeera Channel Posts (2023) · International Journal of Intelligent Systems and Applications in Engineering · https://discover.unhas.ac.id/publications/human-computer-interaction-method-of-translation-facebook-auto-translation-in-tr
- The Digital Culture Literacy of Generation Z Netizens as Readers, Producers and Publishers of Text on Social Media (2023) · International Journal of Intelligent Systems and Applications in Engineering · https://discover.unhas.ac.id/publications/the-digital-culture-literacy-of-generation-z-netizens-as-readers-producers-and-p
- Blockchain Usages In Hospitality Management (2023) · 2023 3rd International Conference on Advance Computing and Innovative Technologies in Engineering Icacite 2023 · https://discover.unhas.ac.id/publications/blockchain-usages-in-hospitality-management

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