# Abdullah Sanusi, SE. MBA.,Ph.D.

URL kanonis: https://discover.unhas.ac.id/researchers/abdullah-sanusi
Afiliasi: Faculty of Economics and Business, Universitas Hasanuddin

## Identifier
- ORCID: https://orcid.org/0000-0001-9391-8125
- Scopus Author ID: 57204469002

## Metrik Kinerja
- h-index: 3
- h5-index: 1
- Total citations: 25
- Total publications: 8

## Publikasi Paling Banyak Dikutip
1. Non-market strategies and Indonesian SMEs: casualties of decentralisation? (2018) · Asia Pacific Journal of Business Administration — 15 citations · https://doi.org/10.1108/APJBA-01-2018-0001
2. Smart manufacturing adoption in supporting technologies infrastructure in Indonesia: The case of South Sulawesi SMEs (2020) · Iop Conference Series Earth and Environmental Science — 4 citations · https://doi.org/10.1088/1755-1315/575/1/012175
3. Islamic social reporting disclosure and firm value: Empirical study of firms listed in Jakarta Islamic Index (2019) · Proceedings of the International Conference on Industrial Engineering and Operations Management — 4 citations
4. SMEs and smart manufacturing technology in South Sulawesi : a non market strategy approach (2020) · Iop Conference Series Earth and Environmental Science — 1 citations · https://doi.org/10.1088/1755-1315/575/1/012176
5. FACTORS INFLUENCING CONSUMER PURCHASE INTEREST MS GLOW IN MAKASSAR CITY (2023) · International Journal of Professional Business Review — 1 citations · https://doi.org/10.26668/businessreview/2023.v8i4.1368
6. Innovation, product quality and sustainable competitive advantage: Cornerstones of creative industry success in South Sulawesi tourism (2025) · Kasetsart Journal of Social Sciences — 0 citations · https://doi.org/10.34044/j.kjss.2025.46.3.17
7. The Role of Absorptive Capacity on Business Perform-ance in Distribution of Creative Industry (2023) · Journal of Distribution Science — 0 citations · https://doi.org/10.15722/jds.21.03.202303.1
8. CO-CREATION BUILDING POWER ON SOCIAL MEDIA: CAN INFLUENCERS OR VIRAL CAMPAIGNS DO IT FOR MARKETING PERFORMANCE? (2024) · Revista De Gestao Social E Ambiental — 0 citations · https://doi.org/10.24857/rgsa.v18n7-139

## Publikasi Terbaru
- Innovation, product quality and sustainable competitive advantage: Cornerstones of creative industry success in South Sulawesi tourism (2025) · Kasetsart Journal of Social Sciences · https://discover.unhas.ac.id/publications/innovation-product-quality-and-sustainable-competitive-advantage-cornerstones-of
- CO-CREATION BUILDING POWER ON SOCIAL MEDIA: CAN INFLUENCERS OR VIRAL CAMPAIGNS DO IT FOR MARKETING PERFORMANCE? (2024) · Revista De Gestao Social E Ambiental · https://discover.unhas.ac.id/publications/co-creation-building-power-on-social-media-can-influencers-or-viral-campaigns-do
- The Role of Absorptive Capacity on Business Perform-ance in Distribution of Creative Industry (2023) · Journal of Distribution Science · https://discover.unhas.ac.id/publications/the-role-of-absorptive-capacity-on-business-perform-ance-in-distribution-of-crea
- FACTORS INFLUENCING CONSUMER PURCHASE INTEREST MS GLOW IN MAKASSAR CITY (2023) · International Journal of Professional Business Review · https://discover.unhas.ac.id/publications/factors-influencing-consumer-purchase-interest-ms-glow-in-makassar-city
- Smart manufacturing adoption in supporting technologies infrastructure in Indonesia: The case of South Sulawesi SMEs (2020) · Iop Conference Series Earth and Environmental Science · https://discover.unhas.ac.id/publications/smart-manufacturing-adoption-in-supporting-technologies-infrastructure-in-indone
- SMEs and smart manufacturing technology in South Sulawesi : a non market strategy approach (2020) · Iop Conference Series Earth and Environmental Science · https://discover.unhas.ac.id/publications/smes-and-smart-manufacturing-technology-in-south-sulawesi-a-non-market-strategy
- Islamic social reporting disclosure and firm value: Empirical study of firms listed in Jakarta Islamic Index (2019) · Proceedings of the International Conference on Industrial Engineering and Operations Management · https://discover.unhas.ac.id/publications/islamic-social-reporting-disclosure-and-firm-value-empirical-study-of-firms-list
- Non-market strategies and Indonesian SMEs: casualties of decentralisation? (2018) · Asia Pacific Journal of Business Administration · https://discover.unhas.ac.id/publications/non-market-strategies-and-indonesian-smes-casualties-of-decentralisation

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