# The Effects of Relationship Marketing On Customer Loyalty Through Customer Retention In Layer Feed Customers in South Sulawesi, Indonesia
> Akbar M.A.

URL kanonis: https://discover.unhas.ac.id/publications/the-effects-of-relationship-marketing-on-customer-loyalty-through-customer-reten
Jurnal / Konferensi: International Journal of Agriculture and Biosciences
Tahun terbit: 2024
DOI: https://doi.org/10.47278/journal.ijab/2024.129
ISSN: 23056622
Kuartil SJR: Q1
Citations: 1

## Authors
- Akbar M.A.

## Abstract
Sourced directly from Elsevier Scopus. No OpenAlex abstract available.

## Keywords
- Business
- Customer retention
- Marketing
- Loyalty business model
- Customer advocacy
- Relationship marketing
- Marketing management
- Service quality
- Service (business)

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Sumber: Discover Unhas — RIMS Universitas Hasanuddin.
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