# Mobilising environmental awareness through an environmental conservation-based communication model
> Suherman A.

URL kanonis: https://discover.unhas.ac.id/publications/pub_scopus_105009867343
Jurnal / Konferensi: Bio Web of Conferences
Tahun terbit: 2025
DOI: https://doi.org/10.1051/bioconf/202518002011
ISSN: 22731709
Citations: 0

## Authors
- Suherman A.

## Abstract
Climate change and environmental degradation on Buton Island require strong public awareness communication. This study develops an environmental conservation-based communication strategy using local wisdom to overcome the failure of standard approaches. A participatory action-based strategy was applied to 150 participants from six communities using a quasi-experimental design (intervention and control groups). Data gathering included the Environmental Awareness Index questionnaire, indepth interviews, participatory observation, and contextual educational material, including local legend modules. The intervention group had a significant rise in EAI score (Δ=26.3 points; p<0.001), notably in environmental practices (Δ=29.5). Women (65%) and older people (58%) participated most, prompted by traditional customs revitalization for conservation. This program cut coastal village plastic trash by 40% in four months, outperforming urban research. According to symbolic ecology theory, although not yet applied in literature, customary hierarchies and cultural symbols reinforce environmental messaging. These findings show that local wisdom-based models improve ecological awareness and socioecological resilience. The policy implications include island-region integration into sustainable tourism and comparable techniques. Further study is needed to test the influence of sustainability and model adaption in varied contexts.

## Keywords
- Environmental communication
- Environmental resource management
- Environmental planning
- Environmental science
- Computer science
- Political science
- Public relations

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Sumber: Discover Unhas — RIMS Universitas Hasanuddin.
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