Extending the UTAUT2 Model with Environmental and Social Factors: The Case of Indonesia’s Environmental Pollution and Damage Control Information System

Abstract

This study examines business owners’ acceptance of Indonesia’s Environmental Pollution and Damage Control Information System using an extended UTAUT2 model that incorporates environmental awareness and social responsibility as moderators. A quantitative survey of 368 business owners across six regions was analyzed with Structural Equation Modeling (SmartPLS 3.0) to assess measurement validity, structural relationships, and moderating effects. Results indicate that performance expectancy and social influence significantly impact behavioral intention, while habit and facilitating conditions strongly influence actual system use. Effort expectancy, hedonic motivation, and price value showed minimal effects. Environmental awareness did not significantly moderate adoption, whereas social responsibility enhanced the link between habit and behavior. These findings emphasize the importance of practical benefits and ethical considerations over enjoyment or cost in adopting environmental technology. The study contributes academically by integrating sustainability-focused factors into UTAUT2 and offers practical guidance for policymakers seeking to boost adoption in environmental governance.

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