# Business prospects of pasteurized milk diversification in the new normal era post Covid-19 through PPUPIK
> Malaka R.

URL kanonis: https://discover.unhas.ac.id/publications/business-prospects-of-pasteurized-milk-diversification-in-the-new-normal-era-pos
Jurnal / Konferensi: Iop Conference Series Earth and Environmental Science
Tahun terbit: 2021
DOI: https://doi.org/10.1088/1755-1315/788/1/012103
ISSN: 17551307
Citations: 2

## Authors
- Malaka R.

## Abstract
Abstract The development of dairy products such as pasteurized milk and its diversification is very much needed to fulfil the consumption of animal protein as an intake in increasing the fulfilment of community nutrition. A collaboration of livestock products, especially dairy products and the edu-tourism method, is a method of education through tourism, which is an interactive teaching method of utilizing the environment, location, objects, and animal food products that can be directly enjoyed by learners. Faculty of Animal Science Hasanuddin University has locations and objects that allow students or communities to learn about the world of animal science and its products. A survey of the business prospects for dairy product diversification in the face of the new normal post-Covid-19 and associated with educational edu-agrotourism was studied to provide an overview of the Campus Intellectual Product Unit Development Program (PPUPIK) as a form of campus empowerment for community education. The survey results indicate that dairy products and their diversification to be developed as a source of animal protein, which can be used as food to prepare during visits to animal farm edu-tourism objects, especially in the new normal post-Covid-19.

## Keywords
- Diversification (marketing strategy)
- Tourism
- Pasteurization
- Animal food
- Livestock
- Business
- Coronavirus disease 2019 (COVID-19)
- Marketing
- Agriculture
- Product (mathematics)
- Animal agriculture
- Agricultural science
- Animal feed
- Biotechnology
- Geography
- Food science
- Biology
- Infectious disease (medical specialty)
- Geometry
- Mathematics
- Forestry
- Archaeology
- Disease
- Medicine
- Pathology

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Sumber: Discover Unhas — RIMS Universitas Hasanuddin.
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