Share
Export Citation
APA
MLA
Chicago
Harvard
Vancouver
BIBTEX
RIS
Universitas Hasanuddin
Research output:Contribution to journal›Article›peer-review
Analysis of brand equity for improving customer lifetime value
Sudirman I.
International Journal of Pharmaceutical Research
Published: 2020
Abstract
Sourced directly from Elsevier Scopus. No OpenAlex abstract available.
Access to Document
10.31838/ijpr/2020.12.03.327Other files and links
Fingerprint
Brand equitySciences
Customer equitySciences
BusinessSciences
Customer valueSciences
Customer lifetime valueSciences
MarketingSciences
Value (mathematics)Sciences
Equity (law)Sciences
AdvertisingSciences
Customer retentionSciences
Service qualitySciences
StatisticsSciences
MathematicsSciences
EconomicsSciences
MicroeconomicsSciences
Service (business)Sciences
Political scienceSciences
LawSciences
Profit (economics)Sciences